Mobile keyword research is crucial for optimizing your website and content for mobile users. With over 60% of global website traffic coming from mobile devices, understanding how users search on-the-go is vital.
Here are the top mobile keyword research tools to consider:
-
SEMrush - Comprehensive tool to track mobile rankings, analyze competitors, research keywords, and audit sites. Pricing starts at $119.95/month.
-
Ahrefs - Provides mobile search volume, estimated clicks, keyword difficulty scores, competitor analysis, and rank tracking. Pricing starts at $99/month.
-
Google Keyword Planner - Free tool with mobile search volume data, keyword suggestions, and forecasting capabilities (requires a Google Ads account).
-
Moz Keyword Explorer - Offers keyword suggestions, mobile search volume, difficulty scores, SERP analysis, and rank tracking. Pricing starts at $99/month.
-
KWFinder - User-friendly tool for long-tail keyword ideas, mobile search volume, difficulty scores, and competitor analysis. Pricing starts at $29.90/month.
-
Serpstat - Provides keyword research, mobile rank tracking, competitor analysis, and site audits. Pricing starts at $69/month.
-
Ubersuggest - Generates keyword suggestions, content ideas, and competitor analysis. Pricing starts at $12/month.
-
AnswerThePublic - Finds question-based keywords for voice search. Pricing starts at $9/month.
-
Keyword Tool - Simple tool for keyword suggestions and mobile search volume. Pricing starts at $89/month.
-
Soovle - Free tool for generating keyword ideas from multiple search engines.
When selecting a mobile keyword tool, consider factors like mobile search intent analysis, mobile ranking tracking, competitor analysis, local keyword targeting, integration with existing tools, and pricing.
| Tool | Key Features | Pricing |
|---|---|---|
| SEMrush | Track mobile rankings, analyze competitors, research keywords, site audits | Pro: $119.95/month |
| Ahrefs | Mobile search volume, estimated clicks, keyword difficulty, competitor analysis, rank tracking | Lite: $99/month |
| Google Keyword Planner | Mobile search volume, keyword suggestions, forecasting (requires Google Ads account) | Free |
| Moz Keyword Explorer | Keyword suggestions, mobile search volume, difficulty scores, SERP analysis, rank tracking | Standard: $99/month |
| KWFinder | Long-tail keyword ideas, mobile search volume, difficulty scores, competitor analysis | Basic: $29.90/month |
| Serpstat | Keyword research, mobile rank tracking, competitor analysis, site audits | Lite: $69/month |
| Ubersuggest | Keyword suggestions, content ideas, competitor analysis | Individual: $12/month |
| AnswerThePublic | Question-based keywords for voice search | Pro: $9/month |
| Keyword Tool | Keyword suggestions, mobile search volume | Paid plans start at $89/month |
| Soovle | Keyword ideas from multiple search engines | Free |
Related video from YouTube
Why Mobile Keyword Research Matters
Mobile keyword research is crucial for several reasons:
-
Mobile Searches Dominate:
Over 60% of global website traffic comes from mobile devices. So, optimizing for mobile searches is key to reaching your audience effectively. Mobile users search differently than desktop users, so targeting relevant mobile keywords is vital.
-
Local and On-the-Go Searches:
Many mobile searches aim to find nearby businesses, services, or information. Mobile keyword research helps identify these local and "near me" queries, allowing you to optimize content and improve local SEO.
-
Voice Search on the Rise:
The popularity of voice assistants like Siri and Google Assistant has led to more voice searches. These tend to be longer and more conversational. Researching voice search keywords helps you create content that aligns with how people speak.
-
Improve User Experience:
By understanding how users search on mobile, you can provide the information they need, when and where they need it. This can lead to higher engagement, conversions, and customer satisfaction.
When selecting a mobile keyword research tool, consider:
| Factor | Description |
|---|---|
| Data Accuracy | Ensure the tool provides reliable mobile search data and metrics. |
| Keyword Suggestions | Look for tools that offer relevant keyword suggestions, including long-tail and voice search keywords. |
| Local and Geo-targeting | Prioritize tools that allow you to analyze local search data and target specific locations. |
| Integration and Reporting | Choose tools that integrate with your existing SEO and marketing platforms and provide detailed reporting. |
1. SEMrush
Keyword Analysis Tools
SEMrush offers a range of tools to help you find relevant mobile keywords, including:
-
Keyword Magic Tool: Discover new mobile-focused keywords, voice search queries, and long-tail phrases. It analyzes search intent, trends, and related questions to uncover keywords your audience uses on mobile devices.
-
Keyword Overview: Get detailed mobile search volume data, competition levels, and keyword difficulty scores. This helps you prioritize which keywords to target based on their potential and your ability to rank for them on mobile SERPs.
Competitor Analysis
-
Organic Research: Analyze your competitors' mobile keyword rankings and strategies. Identify the keywords they rank for on mobile, see which pages are optimized for those terms, and find content gaps you can fill.
-
Keyword Gap: Compare your mobile keyword profile against competitors. Reveal shared keywords, unique opportunities, and areas where you may be lagging behind.
Keyword Tracking
-
Position Tracking: Monitor your rankings for target mobile keywords across different locations and devices. Set up mobile-specific keyword tracking campaigns to measure your optimization efforts over time.
-
Ranking Updates: Get daily ranking updates, visibility scores, and detailed SERP analysis. Quickly identify and address any ranking fluctuations or opportunities for mobile improvement.
Pricing
SEMrush offers several pricing plans, starting from $119.95 per month for the Pro plan. Higher-tier plans provide more advanced features, data limits, and reporting capabilities for comprehensive mobile keyword research and optimization.
While not the cheapest option, SEMrush's mobile SEO toolkit, accurate data, and user-friendly interface make it a valuable investment for businesses serious about mobile search visibility.
2. Ahrefs
Keyword Analysis Tools
Ahrefs' Keyword Explorer provides valuable data to help you find relevant mobile keywords:
-
Mobile Search Volume: See how often a keyword is searched on mobile devices each month.
-
Estimated Clicks: Get an estimate of the clicks you could get from mobile search results if you rank for a specific keyword.
-
Keyword Difficulty Score: Understand how challenging it would be to rank for a keyword on mobile based on the competition.
-
Related Topics and Questions: Explore broader topics and common questions to uncover additional mobile keyword opportunities.
Competitor Analysis
-
Site Explorer: Analyze your competitors' mobile keyword rankings, top-performing pages, and estimated mobile traffic.
-
Content Gap: Identify keywords your competitors rank for on mobile that you don't, revealing new mobile keyword opportunities.
Keyword Tracking
-
Rank Tracker: Monitor your rankings for target mobile keywords across different locations and devices.
-
Mobile Ranking Updates: Get regular updates on your mobile rankings to quickly identify and address any changes or opportunities.
Pricing
Ahrefs offers several pricing plans:
| Plan | Monthly Cost |
|---|---|
| Lite | $99 |
| Standard | $199 |
| Advanced | $399 |
Higher-tier plans provide increased data limits, more features, and expanded reporting capabilities for comprehensive mobile keyword research and optimization.
While not the most affordable option, Ahrefs' accurate mobile keyword data, user-friendly interface, and robust SEO toolset make it a valuable investment for businesses looking to improve their mobile search visibility and performance.
3. Google Keyword Planner
Mobile Keyword Data
Google Keyword Planner provides the following mobile keyword data:
-
Mobile Search Volume: See how many times a keyword is searched on mobile devices each month.
-
Mobile Keyword Ideas: Get new keyword suggestions related to mobile searches based on your initial keywords.
-
Keyword Filters: Refine your keyword list by factors like mobile search volume, competition level, and cost-per-click.
| Feature | Description |
|---|---|
| Mobile Search Volume | Estimates of how often a keyword is searched on mobile devices monthly. |
| Mobile Keyword Ideas | New keyword suggestions relevant for mobile searches based on your seed keywords. |
| Keyword Filters | Refine your keyword list by criteria like search volume, competition, and cost-per-click to find mobile-optimized keywords. |
Competitor Analysis
-
Competitive Metrics: View estimated search volume share and competition levels for keywords on mobile devices.
-
Competitor Ad Data: See competitors' ad history for mobile keywords to understand their mobile advertising strategies.
Tracking Mobile Rankings
-
Track Mobile Rankings: Monitor your website's ranking positions for target mobile keywords across locations and devices.
-
Mobile Ranking Reports: Get detailed reports on your mobile keyword rankings to identify optimization opportunities.
Pricing
Google Keyword Planner is free to use, providing valuable mobile keyword data and research capabilities at no cost. However, some advanced features require an active Google Ads account with a reasonably high advertising spend to access more comprehensive data.
While the free version offers limited functionality compared to premium keyword tools, Google Keyword Planner remains a popular choice for its integration with Google's search data and ease of use for basic mobile keyword research needs.
4. Moz Keyword Explorer
Keyword Analysis Tools
Moz Keyword Explorer is a powerful tool that helps you find and analyze the best keywords for your website or business. Here are some key features:
-
Keyword Suggestions: Enter a seed keyword, and Moz will suggest hundreds of related keywords along with search volume data, competition metrics, and more.
-
Keyword Prioritization: Moz assigns a "Priority Score" to each keyword based on factors like search volume, difficulty, and potential click-through rate, helping you focus on the most valuable keywords.
-
SERP Analysis: Analyze the current search engine results pages (SERPs) for your target keywords to understand the competition and identify optimization opportunities.
-
Keyword Difficulty: Get an estimate of how difficult it would be to rank for a particular keyword based on the strength of the competing websites.
-
Organic CTR: Moz provides an estimate of the organic click-through rate for each keyword, helping you gauge the potential traffic you could receive by ranking well.
Competitor Analysis
Moz Keyword Explorer allows you to analyze your competitors' keyword strategies and performance, providing valuable insights to inform your own keyword targeting:
| Feature | Description |
|---|---|
| Competitor Keyword Analysis | See which keywords your competitors are ranking for and how their performance compares to yours. |
| Keyword Gap Analysis | Identify keyword opportunities that your competitors are missing, allowing you to target untapped niches or phrases. |
| Competitor Ranking Metrics | Access metrics like Domain Authority and Page Authority for your competitors' top-ranking pages, helping you assess their overall strength and your chances of outranking them. |
Keyword Tracking Capabilities
In addition to keyword research and analysis, Moz Keyword Explorer offers tracking features to monitor your keyword performance over time:
-
Rank Tracking: Track your website's ranking positions for your target keywords across different locations and devices.
-
Keyword Ranking Reports: Generate detailed reports on your keyword rankings, including historical data and performance trends.
-
Keyword Monitoring: Set up alerts to be notified when your rankings for important keywords change, allowing you to quickly identify and address any issues.
Pricing
Moz Keyword Explorer is available as part of the Moz Pro subscription, which starts at $99 per month (billed annually) for the Standard plan. Higher-tier plans offer additional features and data limits.
While not the most affordable option, Moz Keyword Explorer provides a comprehensive set of features and data-driven insights that can be valuable for businesses looking to optimize their keyword strategies and improve their search engine visibility.
5. KWFinder
Keyword Analysis Tools
KWFinder is a user-friendly keyword research tool that helps you find relevant keywords for your website or business. Here are its key features:
-
Keyword Suggestions: Enter a seed keyword, and KWFinder will provide hundreds of related keyword ideas, along with search volume, cost-per-click (CPC), and keyword difficulty scores.
-
Keyword Difficulty Score: KWFinder assigns a score to each keyword, estimating how challenging it would be to rank for that phrase based on competition.
-
Autocomplete and Questions Features: Find keyword suggestions based on Google's autocomplete function and uncover question-based keywords that users are searching for.
-
Filtering and Sorting: Easily filter and sort keyword suggestions based on criteria like search volume, keyword difficulty, CPC, and more, to quickly identify promising opportunities.
Competitor Analysis
KWFinder offers features to analyze your competitors' keyword strategies and identify potential gaps or opportunities:
-
Competitor Keyword Analysis: Enter a competitor's domain, and KWFinder will reveal the top keywords they rank for, along with their estimated search traffic and ranking positions.
-
Keyword Gap Analysis: Discover keyword opportunities that your competitors are missing or not targeting effectively, allowing you to gain an edge in those areas.
-
SERP Analysis: Analyze the current search engine results pages (SERPs) for your target keywords to understand the competition and identify potential optimization opportunities.
Keyword Tracking
While KWFinder's primary focus is on keyword research and analysis, it also provides basic keyword tracking features:
-
Rank Tracking: Track your website's ranking positions for your target keywords across different locations and devices.
-
Keyword Monitoring: Set up alerts to be notified when your rankings for important keywords change, allowing you to quickly identify and address any issues.
Pricing
KWFinder is part of the Mangools suite of SEO tools, with several pricing plans:
| Plan | Cost | Features |
|---|---|---|
| Free | Free | 5 free keyword lookups per day, limited features |
| Basic | $29.90/month ($23.92/month billed annually) |
200 keyword suggestions per search, basic features |
| Premium | $44.90/month ($35.92/month billed annually) |
700 keyword suggestions per search, advanced features |
| Agency | $89.90/month ($71.92/month billed annually) |
1,500 keyword suggestions per search, agency-level features |
While not the most affordable option, KWFinder provides a comprehensive set of keyword research and analysis tools at a reasonable cost, making it a valuable investment for businesses looking to optimize their search engine visibility and drive more organic traffic.
6. Serpstat
Keyword Analysis Tools
Serpstat provides a user-friendly keyword research tool with these key features:
-
Keyword Suggestions: Enter a seed keyword, and Serpstat generates related keyword ideas with search volume, cost-per-click (CPC), and keyword difficulty scores.
-
Search Questions and Autocomplete: Find question-based keywords and suggestions based on Google's autocomplete to understand user intent and create relevant content.
-
Filtering and Sorting: Easily filter and sort keyword suggestions by search volume, keyword difficulty, CPC, and more to quickly identify promising opportunities.
-
Related Keywords and Trends: Explore related keywords and analyze search trends to identify emerging topics.
Competitor Analysis
Serpstat helps you understand your competitors' keyword strategies and find potential opportunities:
-
Competitor Keyword Analysis: Enter a competitor's domain, and Serpstat reveals the top keywords they rank for, along with estimated search traffic and ranking positions.
-
Keyword Gap Analysis: Uncover keyword opportunities your competitors are missing or not targeting effectively, allowing you to gain an edge.
-
SERP Analysis: Analyze the current search engine results pages (SERPs) for your target keywords to understand the competition and identify optimization opportunities.
Keyword Tracking
Serpstat also offers basic keyword tracking features:
-
Rank Tracking: Track your website's ranking positions for your target keywords across different locations and devices.
-
Keyword Monitoring: Set up alerts to be notified when your rankings for important keywords change, allowing you to quickly address any issues.
Pricing
Serpstat offers a range of pricing plans:
| Plan | Cost | Features |
|---|---|---|
| Lite | Free | Limited keyword lookups, basic features |
| Standard | $69/month ($49/month billed annually) |
3,000 keyword lookups per month, standard features |
| Advanced | $149/month ($99/month billed annually) |
15,000 keyword lookups per month, advanced features |
| Enterprise | Custom pricing | Unlimited keyword lookups, enterprise-level features |
While not the most affordable option, Serpstat provides a comprehensive set of keyword research and analysis tools, making it a valuable investment for businesses looking to optimize their search engine visibility and drive more organic traffic, especially for mobile keyword research.
sbb-itb-b8bc310
7. Ubersuggest
Keyword Research Made Simple
Ubersuggest is a user-friendly keyword research tool that helps you find relevant keywords for your website or business. Here are its key features:
Keyword Suggestions
-
Enter a seed keyword, and Ubersuggest generates related keyword ideas.
-
Get search volume, cost-per-click (CPC), and competition data for each suggestion.
Content Ideas
-
The tool provides content ideas and related questions for your target keywords.
-
Use these insights to create relevant and engaging content.
Keyword Filtering
-
Filter and sort keyword suggestions by search volume, CPC, competition, and other metrics.
-
Quickly identify the most promising opportunities.
Competitor Analysis
| Feature | Description |
|---|---|
| Competitor Keyword Analysis | Enter a competitor's domain, and Ubersuggest reveals the top keywords they rank for, along with estimated search traffic and ranking positions. |
| Content Gap Analysis | Uncover content opportunities your competitors are missing or not targeting effectively, allowing you to gain an edge. |
Pricing and Value
Ubersuggest offers a free plan with limited features, as well as paid plans:
| Plan | Cost | Features |
|---|---|---|
| Free Plan | Free | 3 free searches per day, limited features |
| Individual Plan | $12/month | 10,000 keyword lookups per month |
| Business Plan | $20/month | 25,000 keyword lookups per month |
| Enterprise Plan | Custom pricing | Unlimited keyword lookups |
While Ubersuggest has a smaller keyword database compared to some competitors, it provides:
-
A user-friendly interface
-
Valuable insights for keyword research
-
Content ideation
-
Competitor analysis
This makes Ubersuggest a cost-effective option for businesses and marketers, especially for mobile keyword research.
8. AnswerThePublic
Find Question Keywords Easily
AnswerThePublic is a keyword tool that helps you find relevant question keywords based on search engine autocomplete data. Here's how it works:
-
Enter a main keyword, and the tool will show you a visual "search cloud" with related questions and queries.
-
Keywords are grouped into categories like "what," "why," "how," "can," etc., making it easy to spot relevant question keywords.
-
Each keyword shows search volume and cost-per-click data to help identify valuable opportunities.
This tool is great for finding question keywords to include in blog posts, FAQs, and other content to improve relevance and rankings.
Pricing Plans
AnswerThePublic offers a free plan with limited searches, as well as paid plans:
| Plan | Cost | Searches |
|---|---|---|
| Free | Free | 3 daily searches |
| Individual | $9/month | 100 daily searches |
| Pro | $29/month | Unlimited searches |
While it lacks some advanced features like keyword difficulty scores, AnswerThePublic provides a unique way to find relevant question keywords and content ideas based on real user queries. Its visual interface and focus on questions make it a valuable addition to any mobile keyword research toolkit.
9. Keyword Tool
Find Relevant Keywords Easily
Keyword Tool is a straightforward keyword research tool that helps you find relevant keywords for your mobile SEO strategy. Its main feature is the "Find Keywords" tool, which allows you to enter a broad keyword or phrase and get a list of related long-tail keyword suggestions based on Google Autocomplete data.
You can filter the results by:
-
Language
-
Location
-
Specific Google domains (e.g., google.com, google.co.uk)
This helps you find keywords that are relevant to your target audience and market. The tool also provides search volume and cost-per-click (CPC) data for each keyword, which can help you prioritize your efforts.
Analyze Competitors
Keyword Tool offers a "Analyze Competitors" feature that allows you to enter a competitor's website and get a list of keywords that appear on their pages. While this can be useful for identifying potential keyword opportunities, some users have found the results to be too broad or high-level to be truly actionable.
Keyword Tracking
Unfortunately, Keyword Tool does not appear to offer robust keyword tracking or ranking capabilities. Its focus seems to be primarily on keyword research and discovery.
Pricing Plans
Keyword Tool offers a free plan with limited searches, as well as paid plans:
| Plan | Cost |
|---|---|
| Free | Free (limited searches) |
| Paid Plans | Starting at $89 per month |
While some users find the pricing to be on the higher end compared to competitors, others appreciate the ability to perform keyword research across multiple platforms, including Google, YouTube, Bing, Amazon, and eBay.
Summary
Overall, Keyword Tool is a straightforward option for mobile keyword research, particularly if you need to target specific locations or languages. However, it may lack some of the advanced features and data offered by more comprehensive SEO tools.
10. Soovle
A Free Keyword Tool for Idea Generation
Soovle is a free keyword research tool that generates keyword ideas based on autocomplete data from popular search engines like Google, Bing, YouTube, Amazon, and more. Its core function is simple: enter a broad keyword or phrase, and Soovle will display a grid of related suggestions from the selected platforms.
How It Works
-
Enter a seed keyword or phrase into the search box.
-
Soovle will show you a list of autocomplete suggestions from various search engines.
-
Click on any keyword to see the actual search results for that query.
| Soovle Feature | Description |
|---|---|
| Multiple Sources | Get keyword ideas from Google, Bing, YouTube, Amazon, and more in one view. |
| Long-Tail Keywords | Discover potential long-tail keywords and content topics across different platforms. |
| Simple Interface | Soovle's straightforward interface makes it easy to generate keyword ideas quickly. |
Pricing and Value
Soovle is completely free to use, with no paid plans or premium features. This makes it an accessible option for bloggers, small businesses, or anyone conducting keyword research on a budget.
Limitations
-
Soovle relies solely on autocomplete data, which may not accurately reflect actual search volumes or user behavior.
-
It lacks advanced features like keyword tracking, ranking data, or competitor analysis found in more comprehensive SEO tools.
Best Use Case
Soovle is best used as a supplementary tool for generating initial keyword ideas, rather than as a comprehensive keyword research solution. For in-depth analysis and strategic keyword planning, consider more robust paid tools like Ahrefs, SEMrush, or Moz.
Choosing the Right Mobile Keyword Tool
Selecting the right mobile keyword research tool is key to optimizing your website and content for mobile users. Here are some important factors to consider:
Understand Mobile Search Intent
A good mobile keyword tool should provide insights into how users search on mobile devices. Look for tools that analyze mobile search behavior, query patterns, and popular voice search terms. This helps you understand user intent and expectations.
Track Mobile Rankings
To monitor your mobile SEO performance, choose a tool that tracks your keyword rankings on mobile search results. This allows you to identify areas for improvement and measure the success of your mobile optimization efforts.
Analyze Competitors
Gain an edge by selecting a tool that offers competitor analysis features. Understand which mobile keywords your competitors are targeting and how you can outrank them in mobile search results.
Target Local Keywords
If your business serves a local audience, prioritize tools that help you identify and optimize for location-based keywords. These tools should provide insights into local search trends and help you rank better in "near me" searches.
Integration and Reporting
Consider tools that integrate seamlessly with your existing SEO and marketing platforms, allowing you to centralize your data and streamline your workflow. Clear reporting and data visualization features can also help you make data-driven decisions.
Evaluate Cost and Value
While some robust mobile keyword tools can be expensive, there are also affordable options available. Evaluate the features and pricing of each tool to find the best value for your budget and needs.
Final Thoughts
Mobile keyword research is crucial for any successful online strategy today, as most searches happen on mobile devices. Optimizing your website and content for mobile users is essential. Choosing the right mobile keyword research tools provides valuable insights into user behavior, search patterns, and intent, enabling you to create a seamless mobile experience.
The tools listed offer various features and capabilities to suit different business needs and budgets. From comprehensive platforms like SEMrush and Ahrefs to specialized tools like KWFinder and AnswerThePublic, each tool brings unique strengths. Evaluate your specific requirements, such as local search optimization, voice search analysis, or competitor tracking, and choose the tools that best align with your goals.
Mobile keyword research is an ongoing process, and staying updated with the latest trends and user preferences is key. Regularly review your mobile performance, monitor emerging keywords, and adjust your strategy accordingly to maintain a competitive edge in the ever-changing mobile landscape.
The right mobile keyword research tools can empower you to create a user-centric mobile experience, drive targeted traffic, and achieve better visibility and engagement with your target audience on the go.
Key Considerations
When selecting a mobile keyword research tool, consider the following factors:
| Factor | Description |
|---|---|
| Mobile Search Intent | Look for tools that provide insights into how users search on mobile devices, including query patterns and popular voice search terms. |
| Mobile Ranking Tracking | Choose tools that track your keyword rankings on mobile search results, allowing you to identify areas for improvement and measure success. |
| Competitor Analysis | Gain an edge by selecting tools that offer competitor analysis features, helping you understand which mobile keywords your competitors are targeting. |
| Local Keyword Targeting | If your business serves a local audience, prioritize tools that help you identify and optimize for location-based keywords. |
| Integration and Reporting | Consider tools that integrate with your existing SEO and marketing platforms, allowing you to centralize data and streamline your workflow. Clear reporting and data visualization features can also help you make data-driven decisions. |
| Cost and Value | Evaluate the features and pricing of each tool to find the best value for your budget and needs. |
Mobile Keyword Tool Comparison
Here's a comparison of the top mobile keyword research tools to help you choose the best fit:
| Tool | Key Features | Pricing |
|---|---|---|
| SEMrush | - Track mobile rankings - Analyze competitors - Research keywords - Site audits - Backlink analysis |
- Pro: $119.95/month - Guru: $229.95/month - Business: $449.95/month |
| Ahrefs | - Track mobile rankings - Keyword Explorer - Site audits - Backlink analysis - Content Explorer |
- Lite: $99/month - Standard: $199/month - Advanced: $399/month - Enterprise: Custom pricing |
| Google Keyword Planner | - Mobile search volume data - Keyword suggestions - Forecasting and planning |
Free with a Google Ads account |
| Moz Keyword Explorer | - Keyword suggestions - Mobile search volume - Difficulty scores - SERP analysis |
- Standard: $99/month - Medium: $179/month - Large: $299/month - Premium: $599/month |
| KWFinder | - Long-tail keyword ideas - Mobile search volume - Difficulty scores - SERP analysis |
- Basic: $49.90/month - Premium: $69.90/month - Pro: $79.90/month |
| Serpstat | - Track mobile rankings - Research keywords - Analyze competitors - Site audits - Backlink analysis |
- Lite: $69/month - Standard: $149/month - Advanced: $269/month - Enterprise: Custom pricing |
| Ubersuggest | - Keyword suggestions - Mobile search volume - Content ideas - Site audits |
- Individual: $29/month - Starter: $49/month - Business: $99/month |
| AnswerThePublic | - Visual keyword research - Long-tail keyword ideas - Search intent insights |
- Free plan - Pro: $99/month - Pro+: $199/month |
| Keyword Tool | - Keyword suggestions - Mobile search volume - Analyze competitors |
- Free plan - Pro: $88/year |
| Soovle | - Keyword ideas from multiple search engines - Mobile search volume |
Free |
When picking a mobile keyword tool, think about factors like:
-
Tracking mobile rankings
-
Analyzing competitors
-
Targeting local keywords
-
Integrating with your existing tools
-
Pricing to get the best value
FAQs
How to do keyword research on mobile phone?
1. Check Current Mobile Rankings
Start by looking at the keywords you currently rank for on mobile devices. Use rank tracking tools to see which queries bring mobile traffic and find chances to create more mobile-friendly content around top-performing keywords.
2. Find Voice Search Keywords
Voice search is popular on mobile, so include conversational, question-based keywords in your research. Tools like AnswerThePublic can suggest relevant long-tail keywords based on common voice searches.
3. Target Local Keywords
Mobile users often search for nearby businesses, products, or services. Research location-based keywords with "near me" to capture local mobile traffic.
4. Study Competitors
Examine the mobile keywords your competitors rank for to spot gaps in your strategy. Tools like SEMrush and Ahrefs offer competitor analysis features.
5. Understand Search Intent
Analyze the intent behind potential mobile keywords. Are users looking to buy, find a location, or get information? Align your keyword targeting with the main search intent.
| Step | Description |
|---|---|
| 1. Check Current Rankings | Analyze keywords you rank for on mobile to identify optimization opportunities. |
| 2. Find Voice Search Keywords | Include conversational, question-based keywords for voice search. |
| 3. Target Local Keywords | Research location-based keywords with "near me" to capture local mobile traffic. |
| 4. Study Competitors | Examine competitors' mobile keywords to identify gaps in your strategy. |
| 5. Understand Search Intent | Align keyword targeting with the dominant search intent (purchase, location, information). |
